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Oct 13, 2013

Sunday Morning

Sunday mornings are magical. Isn't it? I started mine with a cup of freshly brewed ginger tea, cumin toast and a copy of HT Brunch.

See what I clicked on my bed. Its on my Instagram too. You can find me there too. My handle is- Numerounity

So what was the story of your Sunday morning today? Do share here :)

Oct 9, 2013

Apple strikes Gold with New iPhone 5S


So Blackberry is already a thing of past! Samsung has stormed the market too much and Nokia still trying to survive with Asha and Lumia. The one product that sell undoubtedly is Apple and how.


New iPhone 5S is out and yet to make it's grand entry on Indian Shores. Or has it? Yes, it has but through grey market. The new strategically launched champagne colored iPhone 5 was a runaway hit in US market wherein it was completely sold off within few hours of release last month. Call it grossly under estimated sales projection or hush strategy of the manufacturer. (If reports are to be believed, Apple's flagship store at Fifth Avenue in New York city saw a minimum of 1400 shoppers awaiting their luck on the day of release. Imagine their disappointment when they were informed about the sold out status of the phone before even getting to see it. 

Given the gold craze at Indian Shores, this phone is sure to make fast bucks. Picture this, many of people will be assessed by their bosses on their sheer ability to procure this model "on first owner basis" at given rates. 

Is it the new color/form factor or just the fanfare surrounding the "latest release" from the premium basket of apple or the inbuilt desire of person owning all this jazzy indicating a linkage to "Maslow' self actualization theory"??

Not just this, to further dilute the market, apple has also launched 5C a seemingly low end iPhone variations in solid candy colors like that of Nokia Lumia. But will they work as much as any other iPhone or just fizzle away in front of Samsung's Note 3 or S4? Time will tell. My verdict- They will cause ripple but won't build much stakes unless they really target with seemingly low price point in bracket of 15k to 25K

Is there a difference between iPhone 5 and iPhone 5S?
Although critics are praising the new iPhone 5S, many consumer are doubting the significant difference between two.

A comparison can be drawn on given the few parameters-

  1. Build: The specs and dimensions are identical except for the redesigned home button and colors of the model.
  2. Display: same retina display
  3. Camera: Both has 8 mega pixel camera but 5S has dual led flash with improved sensor and lens. This is one sphere where the new iPhone5S scores better than iPhone 5. Apparently the best camera apple ever made. 
  4. Connectivity: The new iPhone supports more LTE bands than iPhone 5. 
  5. Processor: Same. Both have equally good processors (A6 and A7). 
  6. Software: While the iPhone 5S comes with pre-installed IOS7, iPhone 5 too has the room to upgrade to same. 
  7. Battery Life: Really expecting battery life from smart phones? Well in that case the new iPhone 5S edges above the iPhone 5 with better battery hours lasting upto 10 hours of talk-time to 3G in comparison to 8 hours TT in iPhone 5. 
  8. Storage: Same options available i.e. 16GB, 32GB and 64GB.

HauteKutir's verdict:
Go for iPhone 5S if only you have a budget for the same. Otherwise, the existing iPhone 5 is as good as it can get so far. If you really fancy the color that new iPhone has to offer, than suggest trying some good ombre or bling covers that are widely available in the market cause you will need them anyways and is highly recommended to keep your phones safe. For me iPhone 5C is a strict no-no and I would rather wait for iPhone 6 rather than upgrading my iPhone 5 to 5S.

Well that's all folks!

Gold, Silver, Space Gray or the regular white/ Black- What is your pick?

Don't forget to leave your comments below.

Oct 3, 2013

Review: Park Avenue Beer Shampoo

Disclaimer: No offense intended but People/reviewers who are shouting from roof top claiming having great product knowledge and stuffs like Park Avenue Beer Shampoo to be "new" launch should check their facts as this is not a new launch and was earlier available too. Read this blog to know more! 

Product : Park Avenue Beer Shampoo
Product Type: Toiletries, Shampoo
Company: Park Avenue, Raymonds
TG: Men

Park Avenue has re-launched one of it's man grooming product- Beer shampoo.

I bought this product from a local hyper market and here's my experience-

Product Packaging: Cool Corona looking packaging, almost taken as beer bottle. Unique and handy! Thumbs up!

Pricing: Rs 160/- for 200ml

Promotion: The TV ad "Cheers to Man hair" [created by Publicis South Asia, featuring Andrews B Smith] looks like a straight lift from any vintage ad but miss the chance here. However, it conveys the message of having a standalone shampoo for men in a different way (thankfully, no celebrity holding a bottle and saying- I use it..you too use pl types). It may look fun beer advertising but lacks the seriousness of shampoo advertising. The ad is tacky yet manages to capture eyeballs and deem unique than a lot of garbage being sold on TV.

Haute Kutir Reality Check: Not many people are aware that this brand and shampoo was very much available in market in late 80's and early 90's as well. The packaging was different as it used to come in flat shape rectangular bottle. The smell too was different and I remember using it as a kid, secretly from my father's shower closet. This is not a new product Folks!

USP: Beer is one of the most popular beverage among men and known for it's conditioning and volume boosting impact on hairs, and that is where the product draws its Unique Selling Point from. Positioning it as men' hair care is another feather in cap.

My Verdict: A lot more was expected from this brand. Knowing that it is not a feminine brand but since I had a good experience of this product earlier, I tried it this time only to find myself disappointed. The fact that shampoo was not very pleasant to smell and reminded of slight artificial flavors could be omitted  but the fact that it failed to recreate it's magic on my hairs didn't gel with me.

The post Shampoo hair weren't as conditioned or shiny as expected. Rather it made the hair dry and flaky. It lathers up really well but for minimum shoulder length hairs, it demanded conditioner. The smell was little gross but bearable and wears post wash. 

This product may find many male takers in the market for sure given it's positioning and also the growing grooming need of Indian Men.

VFM Quotient: Is this product Value for money? For me, Alas, it didn't work much. Others- unless the shampoo really suits your hairs and give good results, spend only if you want to buy a jazzy looking/sounding product with no great benefits!

Haute Kutir Rating: 3/5